Legal

Terms & Conditions

Effective date: 26 September 2026

Plain-language terms for using our website and working with us. The short version: every project is customised, and exactly what's included is agreed with you before we start.

1. About these terms

These Terms & Conditions apply to your use of this website and to enquiries made through it. The website is operated by B&Y CO, based in Canada.

By using the website you agree to these terms. If you work with us on a project, the individual project agreement (such as a proposal, quote or contract) will also apply, and takes priority if it conflicts with these terms.

2. Our services

B&Y CO provides customised marketing, technology and business services, including email marketing, advertising, website development, AI agent development, social media marketing and telemarketing.

The services and capabilities described on this website are examples of what we can provide. They are not automatically included in every project or package. There is a difference between what B&Y CO can provide and what is included in your specific project.

The exact services, features, deliverables, integrations, timeline, pricing and responsibilities for each client are agreed separately, in writing, before work begins.

3. Website content is not a quote or contract

Nothing on this website is a guaranteed quote, package, contract or promise of specific results. Submitting an enquiry does not create a contract or oblige either party to proceed. An agreement only exists once scope and terms have been confirmed between you and B&Y CO.

4. Pricing and payment

Pricing is set per project, based on your requirements. Any budget ranges shown on our forms are only there to help us understand your expectations.

Payment terms, deposits and invoicing schedules will be set out in your project agreement. Unless agreed otherwise, invoices are due by the date stated on them. Where invoices remain unpaid, we may pause work, withhold deliverables or suspend managed services until the balance is settled.

5. Your responsibilities

To help us deliver your project, you agree to:

  • provide accurate and complete information;
  • supply content, brand assets, account access and approvals needed for the work;
  • make sure you have the rights to any material you give us to use;
  • review and approve important content, communications and automated actions before they are published or used, where appropriate.

6. Timelines

Any timelines we give are estimates. They can depend on your feedback and approvals, third-party platforms and other factors outside our control. We'll keep you informed if something affects the schedule.

7. No guaranteed results

Marketing and technology outcomes depend on many factors, including your market, product, budget and competition. B&Y CO does not guarantee specific marketing, advertising, sales, traffic, revenue or business results.

8. Third-party platforms

Much of our work uses third-party platforms and services — for example Meta, Google, WhatsApp, email providers, hosting providers, payment processors and other software. These are subject to their own terms, policies and availability.

We are not responsible for outages, policy changes, account restrictions, rejections or failures caused by third-party platforms, although we'll do what we reasonably can to help.

9. AI and automation

AI agents and automated systems can make mistakes and may not always produce accurate or appropriate results. They may require human oversight. You are responsible for monitoring how these systems are used in your business and for reviewing important outputs before relying on them.

10. Intellectual property

Ownership of project work — including designs, content, code and configurations — is set out in your project agreement. Until then, and unless agreed otherwise, B&Y CO retains ownership of its own tools, templates, methods and pre-existing materials. The content of this website belongs to B&Y CO and may not be copied without permission.

11. Cancellations, refunds, pauses and termination

The specific commercial terms for your project will be set out in your project agreement. Unless that agreement says otherwise:

  • either party may end a project by giving written notice;
  • you remain responsible for paying for work already completed and costs already committed (such as advertising spend or third-party fees) up to the date of cancellation;
  • deposits and payments for work already started are generally non-refundable, except where required by law or agreed in writing;
  • if a project is paused by the client for an extended period, we may need to reschedule and re-confirm pricing before resuming;
  • we may end or suspend work if invoices remain unpaid or if these terms are seriously breached.

12. Limitation of liability

To the extent permitted by law, B&Y CO is not liable for indirect or consequential losses, such as loss of profit, revenue, data or business opportunity.

To the extent permitted by law, our total liability relating to a project is limited to the amount you paid us for that project in the three months before the claim arose. For ongoing services billed monthly, this limit is the fees paid during the three months before the claim arose. Nothing in these terms limits liability that cannot legally be limited.

13. No professional advice

Information on this website is general in nature. It is not legal, financial or other professional advice, and you should seek appropriate advice for your own circumstances.

14. Privacy

How we handle information you submit is explained in our Privacy Policy.

15. Governing law

These terms are governed by applicable Canadian law. Any mandatory consumer protections that apply to you remain unaffected.

16. Updates to these terms

We may update these terms from time to time. The latest version will always be on this page with its effective date. Changes do not affect project agreements already in place unless both parties agree.

17. Contact

Questions about these terms? Email by.home@zohomail.com or message us on WhatsApp at +971 52 644 8485.